Swachh Bharat Abhiyan is a campaign run by the government of India as a massive mass movement to initiate the theme of cleanliness all through India. This campaign was launched in seeking the way to create a Clean India target by 2019, the 2nd of October means 150" birthday anniversary of the Mahatma Gandhi. The father of the nation, Mahatma Gandhi was dreamed to make India a clean India and always put his hard efforts towards swachhta in India. This is the reason, why Swachh Bharat Abhiyan was launched on the 2nd of October (the birthday of the Mahatma Gandhi). To complete the vision of the father of the nation, the Indian government has decided to launch this campaign. The aim of the mission is to cover all the rural and urban areas of the country to present this country as an ideal country before the world. The mission has targeted aims like eliminating the open defecation, converting unsanitary toilets into pour flush toilets, eradicating manual scavenging, complete disposal and reuse of solid and liquid wastes, bringing behavioral changes to people and motivate health practices, spreading
cleanliness awareness among people, strengthening the cleanliness systems in the urban and rural areas as well as creating a user-friendly environment for all private sectors interested in investing in India for cleanliness maintenance.
This mission has an interesting theme of inviting nine new people by each and every involved people in the campaign and continuing this chain until each and every citizen of India gets involved in this campaign.